The NFL Tuesday Night Gaming x SOUR PATCH KIDS Fruit Fight tournament invited eligible adult gamers to compete in teams around SPK’s iconic fruit flavours: grape, peach, watermelon, and strawberry. The winning team would win a new gaming setup, tickets to the Superbowl and SOUR PATCH KIDS candy. Each team was coached by top gaming creators: Chica, NickEh30, JeromeASF, and Typical Gamer alongside NFL players Trevon Diggs, Austin Ekeler, Leonard Fournette, and Isaac Rochell. I was the design lead, creating the visual identity for the tournament, including the tournament logo, stage visuals, Twitch stream graphics, social graphics, website design, and all supporting assets.